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Your local route may stay the same. But you're not here to live in yesterday's shadow. You're here to outrun it.

Download creative brief here

We found that athlete's long for the competition they once faced. But now, they head out to run the same segments day after day. There's no one in the stands, but there is still one competitor...yourself.
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MEET THE TEAM

STRATEGY: JORDAN LINDSEY

DIRECTOR: JOSEPH LARSEN

ART DIRECTOR: EMMA KATE CALVIN

COPY: JOSEPH LARSEN & EMMA KATE CALVIN

 

ATHLETE: ASANTE AKRONG

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