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From Prayer to Air
Inspired by the book Salt in His Shoes by Deloris Jordan
We found that a child's success is often rooted in the confidence their mother instills in them. When Michael Jordan felt he wasn't good or tall enough, she promised him that with lots of practice, and a little salt, his dreams would come true.
Download creative brief here
MEET THE TEAM
STRATEGY/KEY PA: JORDAN LINDSEY
STRATEGY: LILY HANSEN, HAILEE KOTTER, LAURA ELLSWORTH
PRODUCER/STILL PHOTOGRAPHER: ADAM SHEETS
DP/DIRECTOR: BEN THORNOCK
PRODUCTION DESIGNERS: PAIGE BINGHAM, NICK PIKE
COPY: KYLAND OCHSENBEIN
GAFFER: JOSEPH LARSEN
DELORIS JORDAN: VANESSA BONNER
MICHAEL JORDAN: ANOY MACOTE
EXTRAS: GABE VARGAS, BRYCE PETERSON, WILSON SENECA, ANDREW SHEETS
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